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Debunking 14 Misconceptions About Video Ads

Debunking 14 Misconceptions About Video AdsSome businesses embrace change and new technologies; some hold back and worry that the new and now will bankrupt them. Yet, today, video advertising enjoys successes on websites and social media in great abundance for small...

How to Calculate Your Logo Budget?

How to Calculate Your Logo Budget?A logo isn’t just an image or an icon for a brand; often, it’s the first impression a customer sees, whether on a website, product packaging, business card, or t-shirt. The quality and design work that goes into the logo can make or...

Creating the Perfect Logo in 12 Steps

Creating the Perfect Logo in 12 StepsThe word ‘logo’ comes from the Greek ‘logos’ meaning word or imprint. Today, a logo takes both meanings to create an identifiable image or symbol to represent a business or organization synonymous with a brand or trademark. Logos...

Rocket to the Top with FB Video Ads!

Rocket to the Top with FB Video Ads!More than 4 billion views of videos occur on Facebook, with over 500 million people watching over 100 million hours of these videos per day. How do businesses insert their message into this stream? One of the most popular forms of...

Give Your Brand an Instant Makeover with Animated Logos!

Give Your Brand an Instant Makeover with Animated Logos!When a potential customer first sees your logo, do they click on it to see what your company is all about? That depends. In the case of a static logo, your brand runs the risk of the user viewing it as...

Video Ads: A Few Hows and Whys

Video Ads: A Few Hows and WhysIn the US alone, adults will average watching 140 minutes of digital video per day in 2021, increasing seven minutes from 2020, and up from 133 minutes in 2020. In 2022, there’s a projected increase of five more minutes of just watching...

“How To” Videos Are Underrated. Create More to Boost Your Business

"How To" Videos Are UnderratedWhen it comes to creating engaging videos, incorporating ‘how to’ instructional videos can transform how customers interact with your brand. Every day, over one billion hours of content are watched on YouTube, with a vast quantity of...

3 Video Ad Trends You Need to Know For 2021

3 Video Ad Trends You Need to Know For 2021When it comes to making your brand stand out from the crowd, video is one of the most important aspects of digital marketing. As technology advances and we become more connected, video content is only going to become more...

Five Common SEO Mistakes to Avoid

Five Common SEO Mistakes to AvoidYou’ve finally got your website up and running, but you’re not attracting any visitors. This radio silence leads to valid concerns like “was all this for nothing?” or “what am I doing wrong?” In actuality, you might have done...